Branding & LP Production
What is branding?
Branding means to make consumers aware of the "brand" and to clarify the position of the product in the market, and to take various measures to correctly convey the value of the brand.
It is often the case that the brand image inside and outside the company shifts in proportion to the growth of the company, and it is necessary to correct the gap correctly and say, "Speaking of XX, that product", "This symbol mark is that service" ... The main purpose is to instill such awareness in the target market.
About the service
Branding
Vermilion participates in "Weekend Design", a total creative team based on branding.
We provide branding services in a "hybrid style" that combines "the ability to propose advertising agencies" and "freelance flexibility" by marketers, designers, photographers, etc. who are active on the front lines of various fields.
designandBranding = Meansandpurpose
In addition, we believe that design and marketing are only a means to the end, and the purpose of branding is to embody the relationship between the manufacturer and the customer.
Landing Page Production
A landing page is the first page that a user visits when they click on an advertisement or external site, and it is the same for a limited-time promotional site. Whether it's a classic e-mail magazine or SNS, you always need an LP to receive it.
In general, it is a single vertical configuration, and it is the role to make users interested in their products and services, and to draw conversions (results) such as product purchases and inquiries. In order not to move users to other pages, we only target to aggregate information on a single page and get conversions.
Production Procedure
Step１
Determination of purpose
First, deepen your understanding of services and merchandise. It is important to decide how to convey the benefits of services and products that cannot be experienced in person on the Web, and to share them with all members.
Step２
Setting Targets
Set a persona to be a prospective customer, and decide on an "appeal axis" to reach there. By doing so, you can produce sharp LPs with high appeal, and the PDCA effect will also change.
Step３
Create a proposed configuration
A landing page is a kind of presentation. The results vary greatly depending on "what you say to the visitor in what order". Create a configuration plan calculated backwards from conversions.
Step４
Create a page
How can you gain "understanding without image differences" from visitors and gain convergence? To that end, we will formulate and design refined content without abandonment.
Step５
LP operation started.
The LP is not finished once it is published, but from here measurement starts and PDCA is operated. We believe that understanding that LPs that are linked to this will also need to be renovated as appropriate is the shortcut to success.
Case Study
Contact us
Leave it to us to design branding that wins in the digital age!
photographing
Shooting to make it more appealing
In branding and e-commerce sites, the image (shooting) is directly linked to sales. From apparel photography to daily necessities photography, hobby photography and situation photography.
In addition, we respond to various needs such as visual changes by drone photography, shooting methods and lighting, difficult colors, and subject angles and heights.
In addition, we also support secondary processing such as key visual production using the captured RAW data and submission data production of banners and novelty goods.
Photography
We will take hundreds or thousands of photos of e-commerce sites and catalogs!
Product Photography
With Studio & Model, you can express the dynamism and details of your products in more detail!
Drone Photography
Aerial photography by drones allows you to express the world view of products and services more deeply!
360° Shooting
Introducing Google Street View of stores as a preview of real estate properties and MEO measures !
\Please leave the shooting of the web and DTP to us/
Related Services
Web Consulting
We aim to grow our website as a business partner, such as regular meetings and report reports, and provide more strategic support.
\Please leave the branding and design to us/