Web Consulting
What is Web Consulting?
Vermilionは中小企業向けのWebコンサルティング会社です。Webコンサルタントが運用サポートの一環としてお客様の課題やニーズを共有いただくことで貴社のWeb価値を最大化へと導きます。
In order to design a Web business, it is necessary to have a "micro perspective" (subjectivity) that forms into the required service from the customer's point of view, and a "macro perspective" (objectivity) that deeply understands the market and takes a relative perspective on the value that the service creates.
We plan a PDCA cycle to achieve our business goals and provide more strategic web consulting services.
制作会社との役割の違い
SEO/MEO/LLMO・広告・SNS・サイト改善など情報が多すぎて、「結局どれをやればいいのか分からない」状態になりがちです。しかし中小企業がWebコンサルティングサービスを導入することで外部のWeb担当・相談役として関わり「事業内容・強み・現状」のWebデータを整理した上で、無理のない範囲で成果に近い施策から優先順位を明確にします。
| Web制作会社 | Webコンサル会社 | |
|---|---|---|
| 主な役割 | サイトを作る | 成果を出す設計 |
| ゴール | 納品 | 問い合わせ・売上 |
| 関与期間 | 制作期間のみ | 中長期 |
| 判断軸 | デザイン・仕様 | 事業成果 |
| 施策範囲 | Webサイト中心 | 改善・導線・運用 |
About the service
With the advancement of technology, the boundary between online and offline is disappearing, which means that with the rise of AI, individuals are not looking for information to make decisions, but are automatically "suggested" information online.
Therefore, companies need to "know", "understand", and "connect" customers more deeply, which means that it is important for "customers and companies", "consumers and the Internet", and "people to understand and connect deeply".
In order to do so, there are four main steps, "recognition", "customer attraction", "experience", and "acquisition", but it is not easy to understand and operate these four correctly.
We believe that the most important thing in our web consulting is to improve "customer experience = value" and to make user decisions smoother.
Recommended for companies like this!
- I want to do a proper analysis of my target users!
- I want to analyze the web market correctly!
- I want to operate advertisements, SNS, and blogs correctly!
- I want to take the technical measures necessary to attract customers on the web!
- I want to establish a system that sells!
By sharing your challenges, we will lead you to maximize the value of the web!
By sharing your issues
Maximize web value
We will lead you to!
Contact us
Solve your problems with strategic web consulting!
Plan
SMALL
Suggestions for improvement by website analysis!
Those who want to make more use of the website or those who need improvement proposals from a dedicated consultant
- Email / phone support
- Proposal for improvement by access analysis
- 6-month contract renewal
- Monthly meetings
- –
- –
- –
STANDARD
Operational Improvement with Web Marketing!
Those who are doing online business or aiming to attract or acquire more customers on the web
- Email / phone support
- Webマーケティングによる改善提案
- 12-month contract renewal
- Meetings as appropriate
- Operational planning
- Second Pinion Service
- –
LARGE
Improving management with DX strategy!
システム導入で業務効率化やコスト削減また人手不足など経営に直結する改革を求めておられる方
- Analysis of the current situation
- RFP Proposal
- Vendor Selection Assistance
- Progress/Quality Control
- Deal-based agreements
- Meetings as appropriate
- Second Pinion Service
- お見積りやご相談は
無料です。 - 東京・大阪以外のエリアもサービス対応可能です。
- 各プランはご予算と状況、そして作業量に応じて調整可能です。
What our customers are saying
Rim Estate Inc.
Representative Director: Mr. Toyoshima
I consulted at the timing of my independent business. I was happy to remember that they proposed not only creating a website but also advertising and branding.
I was embarrassed to point out the "community-based branding" that I was so busy preparing for opening that I could not notice at all, so please do consulting and website maintenance after the opening of the website.
It seems that he has a lot of IT experience in Osaka and Tokyo, and the amount of information, responsiveness, and cost performance that local website stores do not have are the best.
I am confident that they are an important partner in my business growth.
R2 Inc.
Representative Director: Mr. Kurata
バーミリオンさんにはリスティング広告の出稿代行を依頼してます。
これまでは自社や広告代理店から出稿してましたが制作会社さんからのご紹介で業者乗換えとなります。
Listing ads tend to fall into excessive budget battles that put pressure on management, but through competitive analysis and review of detailed settings, we were able to shift to "measures to increase the number of CVs while keeping the budget down", so it has become easier to make judgments based on numbers based on "monthly advertising budget and growing CV without major fluctuations".
Vermillion is an advertising agency that can walk together.
株式会社六家
代表取締役 : 葛岡 様
当社ではECサイトのトータルサポートをしてもらってます。
きっかけは、これまで運用してきた既存ECサイトへの広告集客で迷っていたところ「Webコンサルティング」を検索した中からバーミリオンさんを見つけました。
その後のShopifyへのECサイトの移行では集客面のリスティング広告とSEO対策だけでなくサイトの部分改修もサポートしてもらえたことや、昨年比を軸にした売上向上支援と業務最適化を狙ったアウトソーシングといった両面でしっかりと成果を出していただいており、出会えてよかったパートナーです。
最近ではECサイトのブランドイメージを大切にしたWordPressによるコーポレートサイト構築もお願いしてます。 Webマーケティングを軸に制作と開発もトータルサポートしてもらえてるので、そう考えるとコストパフォーマンスの高いサービスですので総合的なWebサポートが必要なら相談してみることをお勧めします。
B-First Inc.
Representative Director: Mr. Hayashi
I have known him since the establishment of the company, and I have the impression that he answers even beginners' questions politely.
I asked them to launch a corporate site, listing advertisement, and EC site, but they taught me in detail terms about the Web that amateurs do not understand.
At the launch of the Rakuten site during the Corona disaster, it was refreshing to be profitable from the first month with the initiative with a sense of speedy action that "I will not let business opportunities escape!"
It seems that they are good at small and medium-sized enterprises, so we recommend that you consult with them to break away from small businesses and achieve further expansion.
We look forward to your long-term relationship.
Japan Itsu Kahi Co., Ltd.
General Manager: Mr. Ikeda
You have produced an LP for our service. Of all the estimates, Vermillion had the shortest delivery time and the cost was reasonable. I felt that it was very easy to understand and reliable from the estimation stage, so I made an immediate decision.
It was really helpful that they included not only the function as an LP but also additional functions that can be edited in-house.
代表の方のITに関する包括的な知識はもちろんのこと、チームの方々もプロフェッショナルですので安心して制作をお任せできました。 納品が終わった今でも困ったことがあれば気軽に相談できるので、一人雇うこともなく人件費の削減に繋がっています。
I recommend it with confidence!
Contact us
Solve your problems with strategic web consulting!
Consulting Cases
Owned Media Construction
Step１
Diagnose operations
List issues such as structure, operational tools, planning, and results-oriented
Step２
Understand your customers
Operational review such as strategy formulation / loyalty improvement strategy formulation
Step３
Determination of operation policy
Roadmap creation, cost-effectiveness estimation, planning of improvement measures, etc.
Step４
Create a customer experienceru
e.g. Creative & CMS Design / Promotion Lead Development
Step５
Achieve goals
KPI & PDCA Design / Start of operation of each account / Monthly MTG
EC site renewal
Step１
hearing
List of issues such as business flow, cart system confirmation, and results-oriented
Step２
Understand the market
Analysis of in-house services, market research, competitor research, and sorting out the issues
Step３
USP Determination
Narrowing down the target / Formulation of uniqueness and superiority / Operational planning
Step４
Create a customer experience
Review of carts such as purchase flow / start of promotion
Step５
Achieve goals
KPI & PDCA Design / EC Site Operation Start / Monthly MTG
DX Consulting
Step１
Survey of the current situation
Confirmation of operation system > workflow > working hours
Step２
Sorting out issues
Proposal of operation system & business flow / arrangement of matters
Step３
Examination of system policy
Organizing functional requirements / Formulation of superiority / Operation plan
Step４
Political Policy and Quantitative Evaluation
Formulation of quality indicators
Step５
RFP Creation
Functional requirements/technical requirements/operational requirements/budget/period/non-functional requirements, etc.
frequently asked questions
Is consulting available outside of Tokyo and Osaka?
Yes, we have expanded the target area nationwide from FY2023.
If you need web consulting outside of Tokyo or Osaka, regardless of the size of your business, please do not hesitate to contact us.
Webコンサルティングの各プランの価格は？
ありがとうございます。私たちは運用テンプレートを販売するスタイルではなく都度プランニングしております。
状況により作業量も異なるためご予算に応じたプランニングを提案しております。是非一度ご相談ください。
AI活用の支援もしていますか？
はい。Web改善や業務効率化の一環として、必要に応じてAIツールを活用しています。
Can I transfer from another company?
はい、Webコンサルティングのご依頼は他社様からの乗り換え相談も多くいただいております。
場合によりお請けできないケースもございますので、詳細はお問い合わせください。
Is it possible to consult with us not to strengthen customer attraction, but to review operations (risk/cost)?
はい、もちろん大丈夫です。
その場合は調査・報告だけをスポット対応した方が費用を抑えられる可能性があります。お気軽にご相談ください。
Is it possible to respond while consulting with the budget?
はい、長くお付き合いいただけるかどうかを最優先基準としてお仕事をお請けさせていただいております。
まずはお気軽にご相談ください。
What is the flow until you start consulting?
貴社の目標や課題、問題点などをヒアリングいたします。
ヒアリングを基に解決に向けたプランとお見積りをご提出してご了承いただけたらご契約とサービス開始となります。
Is it possible to request requests other than consulting such as website production?
もちろん可能です。様々なWebサービスを包括的に提供をしております。何なりとご相談ください。
Related Services
Analysis
When, what kind of people, and how they accessed. What were you interested in and what was effective? We will provide a service to analyze the current state of the site.
Solve your problems with strategic web consulting!